Unfortunately brands are not being build with a one-time video. It takes a strategy, consistency in content production and knowledge how to sharpen the pencil on a regular base.
Building a brand asks for:
– Strong & engaging concepts
– Focus on quality, not quantity
– Persistence
Therefor we designed 3 visual content plans. With a minimum duration of 3 months. For consious brands, built to last.
Kangchenjunga
K2
AnnapurnaWhy go visual?
Did you know that 90% of information transmitted to the brain is visual, and visual content is processed 60,000 times faster in the brain than textual content?
Visual are more likely to spark emotion, drive engagement and being shared.
Why invest in content?
The use of internet and social media has spiked in the last few months. Most of the networks show growth in use of 20 to 30%. Fish where the fish are? Now is the time to invest in quality content and a strategy that defeats the algorithms.
Visual content plays a rol in every fase of the customer journey.
How we work
A strategy session has to kickstart our project. We’re scraping your networks for the most valuable information about your target audience, we analyse previous content, talk to managers and develop a deep understanding of the business’s DNA. The longer we work together, the deeper the understanding, the better the results.
From that moment on content is produced and scheduled on a regular base, at least 2 weeks upfront. All content is scheduled in a collaboration tool, for you to review and give feedback. The tool provides real time insights as well.
Tailormade is always an option. Need a brandmovie, short documentary or a director? Just give us a call.